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Word searches and product descriptions have been altered to better adapt to consumers’ language, says Data Science Director Ludovic Begue.
June 20, 2022
By: Lianna Albrizio
Associate Editor
With the objective to make beauty more understandable, accessible and personalized, L'Oréal Canada has launched the first-ever Business Data Lab for the L'Oréal Group. The L'Oréal Group's first data science incubator will focus entirely on consumers, understanding who they are and their beauty concerns and assisting them in their beauty journeys. “Understanding the consumers' beauty needs, how they are talking about their beauty challenges and ...
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